Sunday, February 3, 2008

Super Bowl Commercials

The commercials that stuck out most to me were beer commercials probably because there were a lot of them. The two that I saw were towards the beginning and were for Bud Light. The first starts out by saying that Bud Light is the beer that has everything one wants including the ability to breathe fire.  one showed a man and a women having dinner together. The man had a bottle of beer and the woman was about to light two candles. The man said he could do it and fire came out of his breath, lighting the candles and the woman was impressed. He then asks if she has a cat and starts sneezing which lights other things, almost including the cat, on fire. It then goes to a picture of Bud Light saying that it no longer gives fire breathing abilities, but the taste still remains. The commercial uses humor to appeal to people and is directed at males. The second one shows a wine party. The guy walks in with a large piece of cheese and goes in the kitchen to put it down. He walks in and there are a bunch of other guys. Hidden inside the cheese is a pack of Bud Light. Another guy then reveals a hidden bottle inside a baguette. The thirds guy has a something that has wine inside it, but it's actually a TV. It's directed at males because they can relate to a situation where their wife has a party that they don't want to be part of. Like the other commercial, it is also humorous. 

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